Privacy Policy

Privacy Policy

We take your privacy seriously. This Privacy Policy explains how we collect, use, protect, and share your personal information when you access or interact with our website. By using this site, you consent to the practices described below. If you do not agree with our privacy terms, we advise discontinuing use of the site.

1. Who We Are

This website operates as an independent comparison and review platform focused on licensed online casinos within the United Kingdom. We do not provide gambling services. Our role is to offer information, guidance, and promotional listings based on editorial research and partnerships.

2. What Information We Collect

When you browse or interact with our site, we may collect certain categories of information:

• Technical Data: Including your IP address, browser type, device model, operating system, screen resolution, referring URLs, and access timestamps.
• Usage Data: Information about how you interact with our content (pages visited, time spent, clicks, scroll behavior).
• Voluntary Data: If you choose to submit a contact form or subscribe to a newsletter, we may collect your name and email address.
• Cookie & Tracking Data: Anonymous identifiers collected through cookies or tracking technologies to enhance site performance and analytics.

3. Why We Collect Your Data

We collect and process your data to:

• Understand how visitors use our website and improve overall performance and usability
• Tailor content, layout, or promotional messages to better match user interests
• Respond to direct inquiries or manage email subscriptions (only if you opt in)
• Detect and prevent fraudulent or abusive activity on the platform
• Ensure technical stability, uptime, and security of the site

4. Lawful Bases for Processing

Our processing of personal data is based on the following legal bases under UK GDPR:

• Legitimate Interest: For purposes such as website optimization, fraud prevention, and improving content quality
• Consent: Where you voluntarily provide contact information or opt in to receive emails
• Legal Obligation: If we are required to process or retain data to comply with applicable law or regulatory authorities

5. Your Rights as a Data Subject

You have the following rights under data protection law:

• The right to access and obtain a copy of your personal data
• The right to request correction of inaccurate or incomplete data
• The right to request deletion (“right to be forgotten”) under certain legal grounds
• The right to restrict or object to specific types of processing
• The right to withdraw your consent at any time, if processing is based on consent
• The right to request data portability (when applicable)

If you would like to exercise any of these rights, please contact us directly at [insert email address].

6. How Long We Keep Your Data

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this policy. Data that is no longer required is securely deleted or anonymized. We do not store your contact information unless explicitly provided for communication purposes.

7. How We Protect Your Data

We implement technical and organizational measures to ensure the confidentiality, integrity, and availability of your data. These may include:

• Encrypted connections (HTTPS/SSL)
• Access restrictions for administrative areas
• Firewalls and intrusion detection tools
• Strict access control to data by authorized personnel only

8. Sharing of Personal Data

We do not sell, rent, or trade your personal data. However, we may share data with trusted service providers or partners under strict confidentiality agreements. These may include:

• Analytics providers (e.g. Google Analytics)
• Cloud hosting or IT infrastructure providers
• Email marketing services (only if you opt in)

Any third-party processor we engage must comply with data protection obligations equivalent to ours.

9. International Transfers

If we transfer your data outside the United Kingdom, we ensure adequate safeguards are in place, such as data protection clauses approved by the Information Commissioner’s Office (ICO) or use of service providers in countries with equivalent legal protections.

10. Cookies & Tracking Technologies

This site uses cookies and similar technologies to improve your experience. Cookies may help us:

• Remember your settings or preferences between visits
• Track anonymized traffic patterns and engagement
• Analyze performance and troubleshoot technical issues

You may disable cookies in your browser at any time, though certain features of the site may become limited or unavailable.

11. Links to External Sites

Our website contains outbound links to third-party platforms, such as online casinos or affiliate networks. We are not responsible for the content, data collection practices, or privacy policies of those websites. Please review their terms before submitting any information.

12. Children’s Privacy

This website is not intended for use by individuals under the age of 18. We do not knowingly collect data from minors. If we learn that personal data of a minor has been submitted, it will be deleted promptly.

13. Updates to This Policy

This Privacy Policy may be amended from time to time. When updates occur, the revised date at the top or bottom of this page will be updated. We encourage you to review this page periodically to stay informed about how we handle your information.